Tuesday, September 8, 2009, 3:08 PM

Tuesday's quick reads: Harvard, UBS, and Climate Change

1.) Harvard backs off media policy (The New York Times) -- Harvard Medical School is backing off a new student policy that would have restricted interaction with the news media after students complained it would chill their ability to talk about current issues in medicine, school officials said Tuesday.

2.) The close relationship between bloggers and marketers (Emarketer) -- Blogging has become a major social media marketing phenomenon over the years—so much so that even the US Federal Trade Commission is considering rules for bloggers to follow when working with marketers. Worldwide research from Text 100 shows just how close that relationship has become.

3.) UBS CEO to employees: Regaining trust will take time (The Wall Street Journal) -- UBS AG's organizational and operational restructuring is on track, but the Swiss bank's efforts to renew client trust will require long and hard work, Chief Executive Oswald Grübel warned. In a memo sent Tuesday to the bank's more than 70,000 staff, Mr. Grübel said that "returning the group to profitability will only be the beginning." He warned that "the recovery of our reputation will require hard work and relentless effort."

4.) Energy bill proponents prepare counter attack (Business Week) -- Even as the health-care fight dominates the headlines, another Washington battle is heating up over climate and energy. Opponents of cap and trade legislation like the National Association of Manufacturers, the American Petroleum Institute, and the U.S. Chamber of Commerce have mounted an expensive campaign of ads and rallies to try to win over key Senators.

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